As womenswear label Rixo enters its eighth 12 months, the model has opened a flagship retailer on London’s King’s Highway, bringing again its print-led up to date designs to the historic space.
Rixo’s new retailer replaces its earlier location on King’s Highway and follows the opening of different shops on Marlyebone Excessive Avenue and Carnaby Avenue.
Described as a real ‘Home of Rixo’, the shop options the total Rixo product assortment below one roof for the primary time, together with: ready-to-wear, bridal, bridesmaid and equipment.
The shop options a number of initiatives in step with its sustainability journey, encouraging clients to purchase much less and put on extra. One initiative is Rixo Rental, providing clients the possibility to lease their favorite items for particular events.
Rixo Rental launches with 26 types, with costs ranging from £39 for a four-day rental, with sizes starting from a UK 6 – 20. A choice of Rixo Bridal items might be out there to lease, focused at sustainably minded brides.
Rixo Pre-loved will present circularity of product and permits clients to purchase Rixo at extra of an entry stage value level. Clients can herald outdated Rixo items to the flagship retailer in trade for a voucher to spend on a brand new piece. The pre-loved items will then be refreshed and bought within the flagship retailer at a lower cost level than the primary assortment.
Going again to the core DNA of the model, Co-founders Henrietta and Orlagh have curated a set of one-off classic items from around the globe. The ‘True Classic’ merchandise embody clothes, jewelry and equipment starting from accessible to high-end value factors.
The brand new flagship retailer additionally has a standalone bridal suite, which may be booked for personal appointments. The suite has its personal dressing room and can embody the total Rixo Bridal and Bridesmaid assortment.
Henrietta Rix, Co-Founding father of RIXO commented: “Orlagh and I needed the house to be a real reflection of our fashion and personalities. We love an eclectic mixture of each up to date and classic and we really feel Cupla Studio has achieved this completely.
“The house needed to really feel like us, all be it a extra polished model of our front room that we first launched the model in. Sustainably was additionally key all through the challenge and we’ve used left over marbles for the flooring and recycled plastics for our mannequins and VM shows. It’s been our largest funding up to now and as feminine founders with no funding it’s been an actual ardour challenge!”
Clients on the new flagship retailer can get pleasure from refreshments whereas they store, the Rixo espresso kiosk presents coffees, tea, matcha and scorching chocolate in bespoke, Rixo branded, recycled cups, alongside pastries and candy treats.
The Kudu Collective, a well-known, family-run group of eating places, cocktail and wine bars has additionally opened their first West London location, The Smokey Kudu Bar throughout the flagship retailer.